44
tellerschleifer
Skip itSoft demand (-33.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Great451.61avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€124.76avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Market size
Okay€164K€164K/yr · 127K searches
Price range
Okay€22.00–€304.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.2%90-day search growth — must beat 0% to launch
Signals High Price