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taschenalarm
Skip itSoft demand (-29.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Okay€11.86avg listing price — sweet spot $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,717.8avg incumbent reviews — the moat a new listing must climb
Market size
Bad€93K€93K/yr · 224K searches
Price range
Bad€5.36–€17.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-29.3%90-day search growth — must beat 0% to launch