51
tapetenschaber
Worth a lookShows low returns (0.7%), but soft demand (-24.1% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good1,050.09avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€11.10avg listing price — sweet spot $15–$100
Price range
Okay€5.33–€20.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€61K€61K/yr · 55K searches
Growth
Bad-24.1%90-day search growth — must beat 0% to launch