54
tapete
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Price range
Great€4.24–€61.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€12.65avg listing price — sweet spot $15–$100
Market size
Okay€264K€264K/yr · 5.2M searches
Review moat
Okay2,649.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-34.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand