50
strukturpaste
Worth a lookShows low returns (0.3%), but soft demand (-39.4% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Review moat
Good813.91avg incumbent reviews — the moat a new listing must climb
Market size
Good€334K€334K/yr · 455K searches
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good€3.70–€26.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.59avg listing price — sweet spot $15–$100
Growth
Bad-39.4%90-day search growth — must beat 0% to launch