40
steckdosenleiste 2m
Skip itSoft demand (-20.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay€3.20–€20.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€135K€135K/yr · 161K searches
Review moat
Bad5,491avg incumbent reviews — the moat a new listing must climb
Avg price
Bad€8.02avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-20.8%90-day search growth — must beat 0% to launch