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58

splint

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 54Conversion 76Competition 50Returns 98Price range 77Avg price 52Brand share 76Review moat 84Quality gap 20

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great314.77

avg incumbent reviews — the moat a new listing must climb

Price range

Great€4.81–€115.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Brand share

Great59%

top-5 brand share — no brand owns this niche

Growth

Good+27.0%

90-day search growth — must beat 0% to launch

Avg price

Good€12.27

avg listing price — sweet spot $15–$100

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€142K

€142K/yr · 159K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Products