52
schleifbock
Worth a lookShows a sweet-spot price point ($59.55 avg), but soft demand (-19.1% this quarter) keeps it on the watch list.
Avg price
Great€59.55avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great299.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Price range
Okay€21.60–€189.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€248K€248K/yr · 189K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Signals High Price