52
scharnierbohrer
Worth a lookShows low returns (1.2%), but soft demand (-33.5% this quarter) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good528.96avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Avg price
Okay€11.65avg listing price — sweet spot $15–$100
Price range
Okay€3.37–€22.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€54K€54K/yr · 96K searches
Growth
Bad-33.5%90-day search growth — must beat 0% to launch