53
rohrzange
Worth a lookShows low returns (0.8%), but soft demand (-4.9% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Avg price
Great€15.36avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good€2.80–€27.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,815.76avg incumbent reviews — the moat a new listing must climb
Market size
Okay€219K€219K/yr · 187K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand