40
ohropax soft
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Review moat
Bad4,272.11avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€9.03avg listing price — sweet spot $15–$100
Market size
Bad€88K€88K/yr · 77K searches
Price range
Bad€2.41–€17.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand