49
nutfräser
Skip itSoft demand (-34.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€32.68avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Good60%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good851.41avg incumbent reviews — the moat a new listing must climb
Price range
Good€6.44–€160.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad€49K€49K/yr · 106K searches
Growth
Bad-34.6%90-day search growth — must beat 0% to launch