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51

notlicht

Worth a look

Shows a sweet-spot price point ($24.70 avg), but soft demand (-55.9% this quarter) keeps it on the watch list.

Market size 11Growth 0Conversion 35Competition 86Returns 87Price range 80Avg price 95Brand share 85Review moat 42Quality gap 52

Avg price

Incredible€24.70

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Competition

Great29%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Price range

Great€3.09–€64.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,274.53

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad€43K

€43K/yr · 63K searches

Growth

Bad-55.9%

90-day search growth — must beat 0% to launch

Search terms