34
milchglas spray
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great380.4avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay€9.90avg listing price — sweet spot $15–$100
Market size
Bad€34K€34K/yr · 45K searches
Growth
Bad-35.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad€5.98–€13.61cheapest to priciest tracked listing — scored on the share inside $15–$100