50
messrad
Worth a lookShows a sweet-spot price point ($44.92 avg), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Avg price
Incredible€44.92avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great294avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great€20.10–€124.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+11.2%90-day search growth — must beat 0% to launch
Market size
Okay€112K€112K/yr · 28K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand