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52

maßband 30m

Worth a look

Shows searches that convert (13.9% search→purchase), but a small market ($60K/yr) keeps it on the watch list.

Market size 15Growth 39Conversion 96Competition 24Returns 95Price range 76Avg price 86Brand share 53Review moat 60Quality gap 48

Conversion

Incredible13.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great€19.47

avg listing price — sweet spot $15–$100

Price range

Great€7.63–€39.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,093.71

avg incumbent reviews — the moat a new listing must climb

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+11.6%

90-day search growth — must beat 0% to launch

Competition

Bad71%

top-5 click share — a locked-up shelf

Market size

Bad€60K

€60K/yr · 22K searches

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