63
lockpicking set
Worth a lookShows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Great€20.76avg listing price — sweet spot $15–$100
Price range
Great€5.61–€73.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.0%return rate — above 6% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Market size
Good€362K€362K/yr · 562K searches
Review moat
Okay2,199.45avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+2.8%90-day search growth — must beat 0% to launch