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54

kofferschloss

Worth a look

Shows low returns (1.4%), but pricing outside the sweet spot ($8.98 avg) keeps it on the watch list.

Market size 48Growth 50Conversion 76Competition 64Returns 86Price range 43Avg price 25Brand share 51Review moat 38Quality gap 32

Returns

Great1.4%

return rate — above 5% kills the launch gate

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Growth

Good+20.0%

90-day search growth — must beat 0% to launch

Market size

Okay€263K

€263K/yr · 408K searches

Price range

Okay€3.59–€23.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,681.17

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Avg price

Okay€8.98

avg listing price — sweet spot $15–$100

Search terms