61
kaltwasserhahn
Worth a lookShows beatable incumbent ratings (4.2★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great321.46avg incumbent reviews — the moat a new listing must climb
Avg price
Great€18.02avg listing price — sweet spot $15–$100
Price range
Great€8.37–€51.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Market size
Okay€268K€268K/yr · 394K searches
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Okay+8.5%90-day search growth — must beat 0% to launch