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50

imbusschlüssel satz

Worth a look

Shows low returns (0.5%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 70Growth 36Conversion 77Competition 30Returns 97Price range 53Avg price 47Brand share 35Review moat 35Quality gap 22

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Market size

Good€741K

€741K/yr · 846K searches

Price range

Good€6.09–€25.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€11.69

avg listing price — sweet spot $15–$100

Growth

Okay+8.4%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,042.44

avg incumbent reviews — the moat a new listing must climb

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

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