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61

holzfarbe

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 80Conversion 15Competition 79Returns 98Price range 85Avg price 92Brand share 64Review moat 46Quality gap 40

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Great€21.77

avg listing price — sweet spot $15–$100

Price range

Great€7.19–€68.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+72.2%

90-day search growth — must beat 0% to launch

Competition

Great36%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,906.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€112K

€112K/yr · 439K searches

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Search terms