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herdanschlusskabel
Skip itSoft demand (-17.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€19.09avg listing price — sweet spot $15–$100
Price range
Great€7.47–€52.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good662.3avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Bad€79K€79K/yr · 65K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.6%90-day search growth — must beat 0% to launch