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Worth a look

Shows low returns (1.2%), but a small market ($52K/yr) keeps it on the watch list.

Market size 13Growth 22Conversion 45Competition 55Returns 92Price range 84Avg price 77Brand share 62Review moat 80Quality gap 52

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great€7.07–€65.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great395.03

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€15.91

avg listing price — sweet spot $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-5.9%

90-day search growth — must beat 0% to launch

Market size

Bad€52K

€52K/yr · 91K searches

Reviews