45
goldband
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Review moat
Good604.2avg incumbent reviews — the moat a new listing must climb
Avg price
Good€13.29avg listing price — sweet spot $15–$100
Price range
Good€3.17–€32.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+9.4%90-day search growth — must beat 0% to launch
Market size
Okay€146K€146K/yr · 99K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand