55
gerüst
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($57.06–$1196.80) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great404.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Market size
Good€543K€543K/yr · 398K searches
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Avg price
Okay€310.41avg listing price — sweet spot $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Price range
Bad€57.06–€1196.80cheapest to priciest tracked listing — scored on the share inside $15–$100