45
geigerzähler
Skip itWeak search conversion (1.4%) — this niche doesn't clear our bar today.
Review moat
Great246.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great€89.45avg listing price — sweet spot $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Okay€275K€275K/yr · 213K searches
Growth
Okay+10.3%90-day search growth — must beat 0% to launch
Returns
Okay4.1%return rate — above 5% kills the launch gate
Competition
Bad73%top-5 click share — a locked-up shelf
Price range
Bad€13.94–€432.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale