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funkenschutzplatte
Skip itSoft demand (-49.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great243.97avg incumbent reviews — the moat a new listing must climb
Avg price
Great€65.98avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good€7.99–€132.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€70K€70K/yr · 171K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-49.1%90-day search growth — must beat 0% to launch