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funk thermostat
Skip itSoft demand (-65.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€71.13avg listing price — sweet spot $15–$100
Review moat
Great388.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.3%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad€22.74–€521.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€36K€36K/yr · 37K searches
Growth
Bad-65.5%90-day search growth — must beat 0% to launch