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fenster isolierung gegen kälte
Skip itSoft demand (-70.8% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Returns
Good2.4%return rate — above 5% kills the launch gate
Avg price
Good€13.54avg listing price — sweet spot $15–$100
Price range
Good€3.64–€33.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,419.41avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad€9K€9K/yr · 75K searches
Growth
Bad-70.8%90-day search growth — must beat 0% to launch