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Worth a lookShows low returns (0.4%), but a small market ($88K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good€1.53–€38.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Okay€11.88avg listing price — sweet spot $15–$100
Review moat
Okay1,774.97avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Market size
Bad€88K€88K/yr · 102K searches