42
dübel set
Skip itSoft demand (-18.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Avg price
Good€14.72avg listing price — sweet spot $15–$100
Price range
Good€5.53–€34.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,474.06avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€71K€71K/yr · 61K searches
Growth
Bad-18.2%90-day search growth — must beat 0% to launch