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digitales maßband
Skip itA concentrated shelf (top 5 take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible€30.15avg listing price — sweet spot $15–$100
Price range
Incredible€16.23–€57.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Good800.67avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€62K€62K/yr · 61K searches
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad97%top-5 click share — a locked-up shelf
Signals Low Review Barrier