59
cuttermesser
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great€1.4M€1.4M/yr · 1.4M searches
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good€1.61–€30.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,804.62avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€10.94avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.3%90-day search growth — must beat 0% to launch