65
bordsteinzange
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Incredible77.88avg incumbent reviews — the moat a new listing must climb
Avg price
Great€74.46avg listing price — sweet spot $15–$100
Growth
Great+78.7%90-day search growth — must beat 0% to launch
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Market size
Okay€200K€200K/yr · 61K searches
Price range
Okay€25.34–€316.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price