58
augplatte
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Review moat
Great159.62avg incumbent reviews — the moat a new listing must climb
Growth
Great+69.8%90-day search growth — must beat 0% to launch
Competition
Great38%top-5 click share — an open shelf
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay€8.85avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad€1.55–€17.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€37K€37K/yr · 87K searches