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thymian myrte balsam baby
Skip itSoft demand (-50.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great383.31avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay€11.16avg listing price — sweet spot $15–$100
Price range
Okay€4.03–€21.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad€36K€36K/yr · 68K searches
Growth
Bad-50.3%90-day search growth — must beat 0% to launch