Skip to content
50

schnuffeltuch

Worth a look

Shows a fragmented shelf (top 5 take 22% of clicks), but a small market ($57K/yr) keeps it on the watch list.

Market size 14Growth 20Conversion 22Competition 93Returns 93Price range 71Avg price 72Brand share 69Review moat 70Quality gap 16

Competition

Great22%

top-5 click share — an open shelf

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Good€14.69

avg listing price — sweet spot $15–$100

Price range

Good€5.14–€39.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good701.7

avg incumbent reviews — the moat a new listing must climb

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-9.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Market size

Bad€57K

€57K/yr · 226K searches

Products