47
motor federwiege
Skip itSoft demand (-19.6% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Review moat
Incredible12.39avg incumbent reviews — the moat a new listing must climb
Avg price
Great€52.13avg listing price — sweet spot $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Price range
Good€18.42–€179.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay€118K€118K/yr · 133K searches
Returns
Okay5.0%return rate — above 5% kills the launch gate
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.6%90-day search growth — must beat 0% to launch