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bodenbett 140x200
Worth a lookShows low returns (1.4%), but weak search conversion (0.5%) keeps it on the watch list.
Returns
Great1.4%return rate — above 6% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great36%top-5 click share — an open shelf
Review moat
Good773.45avg incumbent reviews — the moat a new listing must climb
Market size
Good€420K€420K/yr · 458K searches
Avg price
Good€172.89avg listing price — sweet spot $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Price range
Okay€9.14–€286.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-5.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale