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waschbenzin
Skip itStrong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+17.8%90-day search growth — must beat 0% to launch
Price range
Okay€4.36–€22.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€10.42avg listing price — sweet spot $15–$100
Market size
Okay€119K€119K/yr · 140K searches
Review moat
Okay3,869avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality