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A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 12Conversion 93Competition 51Returns 33Price range 24Avg price 27Brand share 78Review moat 91Quality gap 90

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Review moat

Great180.92

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Avg price

Okay€9.24

avg listing price — sweet spot $15–$100

Price range

Bad€3.68–€18.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-26.3%

90-day search growth — must beat 0% to launch

Market size

Bad€28K

€28K/yr · 26K searches

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