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Worth a lookShows low returns (0.3%), but soft demand (-22.8% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€14.83avg listing price — sweet spot $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Price range
Good€5.26–€30.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€290K€290K/yr · 317K searches
Review moat
Okay2,117.16avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-22.8%90-day search growth — must beat 0% to launch