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52

refraktometer

Worth a look

Shows sweet-spot pricing room ($11.16–$75.32), but a small market ($54K/yr) keeps it on the watch list.

Market size 14Growth 19Conversion 47Competition 65Returns 85Price range 90Avg price 86Brand share 51Review moat 83Quality gap 58

Price range

Great€11.16–€75.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€19.48

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Great344

avg incumbent reviews — the moat a new listing must climb

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-11.6%

90-day search growth — must beat 0% to launch

Market size

Bad€54K

€54K/yr · 75K searches

Products