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53

moped

Worth a look

Shows a fragmented shelf (top 5 take 29% of clicks), but weak search conversion (0.0%) keeps it on the watch list.

Market size 33Growth 68Conversion 0Competition 86Returns 61Price range 3Avg price 0Brand share 64Review moat 75Quality gap 81

Competition

Great29%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good518.57

avg incumbent reviews — the moat a new listing must climb

Growth

Good+48.2%

90-day search growth — must beat 0% to launch

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Returns

Good2.6%

return rate — above 5% kills the launch gate

Market size

Okay€157K

€157K/yr · 425K searches

Price range

Bad€11.00–€3214.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Avg price

Bad€1229.87

avg listing price — sweet spot $15–$100

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