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mittelfinger
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($46K/yr) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great147.64avg incumbent reviews — the moat a new listing must climb
Competition
Great32%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad€8.59avg listing price — sweet spot $15–$100
Price range
Bad€3.22–€17.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-19.8%90-day search growth — must beat 0% to launch
Market size
Bad€46K€46K/yr · 243K searches