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Worth a lookShows low returns (0.3%), but a concentrated shelf (top 5 take 86% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great€20.14avg listing price — sweet spot $15–$100
Price range
Great€8.00–€65.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Market size
Good€538K€538K/yr · 409K searches
Growth
Good+35.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,216.5avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad86%top-5 click share — a locked-up shelf