35
flight locher
Skip itSoft demand (-75.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great396avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad€8.02avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad€31K€31K/yr · 26K searches
Growth
Bad-75.5%90-day search growth — must beat 0% to launch
Price range
Bad€3.46–€12.53cheapest to priciest tracked listing — scored on the share inside $15–$100