Skip to content
53

dot 5.1

Worth a look

Shows low returns (0.6%), but a small market ($71K/yr) keeps it on the watch list.

Market size 18Growth 79Conversion 90Competition 29Returns 97Price range 69Avg price 76Brand share 25Review moat 71Quality gap 23

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great10.6%

search→purchase rate — share of searches ending in a sale

Growth

Great+70.0%

90-day search growth — must beat 0% to launch

Avg price

Great€15.28

avg listing price — sweet spot $15–$100

Review moat

Good665.6

avg incumbent reviews — the moat a new listing must climb

Price range

Good€3.69–€39.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€71K

€71K/yr · 44K searches

Search terms