51
5w40
Worth a lookShows low returns (0.5%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible€26.27avg listing price — sweet spot $15–$100
Price range
Great€6.53–€62.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€572K€572K/yr · 578K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,524.27avg incumbent reviews — the moat a new listing must climb
Growth
Okay+11.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad96%top-5 brand share — brand-locked demand