french avenue parfum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Avg price
Incredible€36.04avg listing price — sweet spot $15–$100
Price range
Incredible€22.94–€50.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good606.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay€247K€247K/yr · 406K searches
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
59
Top-5 brand share
100%
Open market
0%
- FRENCH AVENUE64%
- Fragrance World24%
- RESAES Resistant and aesthetic5%
- Alaffan4%
- Marie Jo2%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vulcan Feu Eau De Parfum 100 ml von French Avenue
FRENCH AVENUE€37.204.3★62 rev
French Avenue Vulcan Feu
Fragrance World€30.084.5★1,549 rev
French Avenue Liquid Brun By Fragrance World Unisex Eau de Parfum 3.4 fl oz 100ml
FRENCH AVENUE€32.314.4★4,102 rev
French Avenue Amber Empire Oriental Amber Parfüm-Extrakt für Herren 100 ml mit Noten von Bernstein Vanille und Sandelholz
FRENCH AVENUE€32.824.4★410 rev
Vulcan Feu Eau de Parfum 100 ml arabisches Parfüm Unisex lange Lebensdauer inklusive nachfüllbarem Zerstäuber 5 ml tropischer und würziger Duft mit Noten von Mango Ingwer und Bernstein (Vulcan
RESAES Resistant and aesthetic€42.124.7★8 rev
Newest
by launch dateVulcan Feu Eau De Parfum 100 ml von French Avenue
FRENCH AVENUE€37.2062 rev
French Avenue Liquid Brun Limited Edition Extrait De Parfum 150ml
FRENCH AVENUE€39.09262 rev
French Avenue Vulcan Black Friday Limited Edition Eau de Parfum Unisex 100 ml
FRENCH AVENUE€40.08150 rev
French Avenue Amber Empire Oriental Amber Parfüm-Extrakt für Herren 100 ml mit Noten von Bernstein Vanille und Sandelholz
FRENCH AVENUE€32.82410 rev
Atlantis Extrait de Parfum 100 ml French Avenue
FRENCH AVENUE€37.65185 rev
Trending
90-day click momentumVulcan Feu Eau De Parfum 100 ml von French Avenue
FRENCH AVENUE€37.204.3★
Marie Jo Jane Italienischer Slip
Marie Jo€50.274.5★
Vulcan Feu Eau de Parfum 100 ml
Alaffan€37.600.0★
Atlantis Extrait de Parfum 100 ml French Avenue
FRENCH AVENUE€37.654.5★
Vulcan Feu Eau de Parfum 100 ml arabisches Parfüm Unisex lange Lebensdauer inklusive nachfüllbarem Zerstäuber 5 ml tropischer und würziger Duft mit Noten von Mango Ingwer und Bernstein (Vulcan
RESAES Resistant and aesthetic€42.124.7★
Demand & seasonality
Weekly Amazon search volume, last 66 weeks — -6.9% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Oct, Nov, Dec · busiest ÷ quietest = 3.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fresher Duft”
“Sensationelle "Ausdauer" für den Preis.”
“hält gut”
“Sehr gutes Produkt”
“Wie versprochen”
“Tolles Geschenk”
“Haut richtig rein”
“Man fällt angenehm auf”
What buyers complain about
“Der Duft entspricht nicht der erwarteten Qualität”
“Schlechte Haltbarkeit Ok Duft”
“Geht in Ordnung nur nicht so stark wie gedacht”
“Müll”
“Er ist schon sehr schwer”
“Flasche undicht”